AR/VR investment hits $1.7 billion in last 12 months

April 11, 2016

Digi-Capital ARVR Leaders Q1 2016

Digi-Capital’s latest quarterly Augmented/Virtual Reality Report and Deals Database analyzed $1.7 billion of AR/VR VC investments in the 12 months to Q1 2016.

Almost $1.2 billion was invested in the first quarter of this year alone, with around $800 million going into Magic Leap. To put this in perspective, $1.2 billion dollars is 25x the level of AR/VR investment 2 years ago in Q2 2014.

Digi-Capital AR-VR investment 2011 to 2016Even without Magic Leap’s monster round, the remaining Q1 2016 investment was 45% higher than the previous quarter. The leading AR/VR investment sectors in the last year were AR/VR hardware, video, solutions/services, games, advertising/marketing, consumer apps, distribution, tech and peripherals.


Digi-Capital AR-VR investment LTM to Q1 2016
Despite the early stage of the market, there are already 4 AR/VR unicorns including Magic Leap ($4.5 billion), Oculus ($2 billion), Blippar ($1.5 billion) and Mindmaze ($1 billion). VCs and corporates in both the US and China have developed a laser like focus on AR/VR, with investment now coming from both dedicated AR/VR funds and the cream of Sand Hill Road investors. Increased investor competition also means that AR/VR rounds are increasing in both size and valuation. Despite what is happening in the broader tech investment market, AR/VR investment just got real.

You can find details of all AR/VR investments, companies and investors from 2011 to Q1 2016 in Digi-Capital’s Augmented/Virtual Reality Report and Deals Database

(Note: The AR/VR leaders infographic is based on a blend of enterprise value, funds invested and a range of qualitative measures. Parent companies only included with acquisitions e.g. Facebook/Oculus, Apple/Metaio)